“Once upon a time, it was easy to tell the difference between the truth and a lie, but those days are now a thing of the past. Today, we are bombarded by disinformation, misinformation and conspiracy theories–much of it coming from carefully crafted messages with ulterior motives. How do we separate truth from fiction? Fake News, Witch Hunts, and Conspiracy Theories is a good place to start. Through research, data and a unique sense of humor, Dr. Pauline Hoffmann provides a roadmap to finding the truth amid all the clutter of today’s information world.”

“Dr. Pauline Hoffman is my former communications professor and a loyal ally because she is not afraid of big emotions. She has a quick wit about life and an ability to move forward to dig deeper, to talk and jump in to cultivate relationships. Her adeptness to engage in difficult conversations is a catalyst for respect and connection.”

“Dr. Pauline Hoffmann … scrutinizes the decline of truthfulness and trust in both public and private discourse. Weaving in the history of the Revolutionary War-era backlash against early smallpox vaccinations, the use of fluoride in water, and the origin of the term ‘snake oil’ salesman, Hoffmann seeks to arm responsible citizens with the knowledge and tools to detect and reject falsehoods. Misinformation and disinformation ‘play on our fears,’ she writes, ‘They reinforce our already held beliefs.’”